Cashmeare Crest · Division II

Crête de Violette

Haute French parfumerie. Two Extraits de Parfum at 25% concentration, 14+ hour wear, built to stand on the same shelf as Maison Francis Kurkdjian and Tom Ford Private Blend.

The Brand

Name

"Crête de Violette" — the crest of the violet. The violet rises from the Viole concealer code at Sue & Selah into the luxury tier.

Voice

Few words, French-inflected, nocturnal. Never discount-led. Every line sells the ritual, not the price.

Visual system

Black lacquer, bordeaux, violet foil, ivory type. Serif display mark with a single-line crest monogram "CV".

Luxury website — sitemap

PageWhat it does
HomeFull-bleed film of the flacon in candlelight, one line: 'La nuit vous appartient.' Two doors: Sue Noir / Sue Rouge
Le Parfum (per scent)Interactive note pyramid, sillage chart, story, 50/100 ml selector, discovery-set upsell
La MaisonFounders, Washington–Paris origin, the Grasse connection, craftsmanship
Scent Finder4-question quiz recommending Noir or Rouge, feeds demand data
Discovery Set$18 entry offer credited against the first full bottle
JournalEditorial: notes, rituals, behind the atelier — SEO engine
Boutique & StockistsRetail partners, events, private appointments

Domain options: cretedeviolette.com (check availability) with a redirect from the house domain. Commerce on Shopify-class checkout with gift wrapping, engraving and subscriptions for refills.

Costs, prices and supplier figures on this page are planning estimates until real supplier quotes are in hand.